The KÉK, contemporary architecture center of Hungary, celebrates its 10th anniversary this year. In celebration, KÉK has collaborated with Hungarian designer Kissmiklos to create ‘C10′ — a craft beer for architects.
‘C10′ is an India Pale Ale style brew, and its name is derived from two ideas: celebrating the 10th, and in homage to ‘C10′ concrete. The label is composed of three technical drawings of structures in Budapest, and its color scheme refers to the word KÉK, which aside from being the center’s acronym, means blue in Hungarian.